Jacqueline Langen

May 22, 2022

Article

Industry-leading web platforms to fulfil your business goals

Whether you are interested in taking your ecommerce business to the next level or would like to start generating more qualified leads for a service-based website, this article will shed some light on this year’s top digital solutions.

From creating a seamless checkout experience for your online retail store to increasing customer conversion rates, read on to uncover this year’s best platforms.

Shopify

Shopify is an ecommerce solution that allows anyone to start, grow and manage an online business. With Shopify, you can showcase unlimited product catalogs, receive payments by credit card, sell gift cards and offer discount codes. Additionally, a wide range of third-party apps are available to expand your site. If you want full control over the structure and setup of your store, Shopify is a great platform.

BigCommerce

This is a leading site builder that enhances scalability for online retailers. With more sales tools than competitors, advanced SEO techniques and multi-channel integrations, it is designed to help boost large and fast-growing businesses. With top-notch marketing tools, SEO tools and app integrations, it’s no wonder why big companies like Toyota, Kodak, Martha Stewart, and Ben & Jerry’s use BigCommerce.

WebFlow

Webflow makes building a visually appealing website fast and effective without having to worry about coding. An excellent tool that combines powerful CMS features, straightforward SEO optimization, site tools integrations and more offers a wide range of possibilities. Webflow provides a powerful solution that is suited for most professional web design and development needs.

WordPress

From small-scale blogs to major corporations, WordPress powers approximately 30% of websites around the world. WordPress is completely customizable making it a viable choice when templates don’t fit your website ideas. It also offers a variety of plugins, making it easier to quickly add forms and other tools that allow your customers to interact with the site. WordPress sites also offer a built-in blog, so you can keep customers up to date with the latest and greatest news related to your business.

Squarespace

Squarespace makes website design simple. With a variety of pre-set templates, users can pick and choose from a variety of pre-made web designs. After choosing your design, simply click and drop elements where you please to customize the look and feel of your site. Whether you are creating an ecommerce or service-based website, Squarespace has easy-to-use, customizable templates and hosting options to suit your needs.

Unbounce

Unbounce helps you create landing pages optimized for customer conversion. In addition to making the creation of landing pages for your ads quick and effective, it also makes A/B testing easy and showcases what pages are getting better results. Other great features that capture more leads include pop-ups and sticky bars, which help get more customers responding to your CTAs. This is also a great start for businesses interested in generating leads with a single landing page.

Ready to enhance your online experience?

Whether you are an ecommerce or service-based business, we have a web solution for you. Not sure where to start? Get in touch with one of our IT experts today for your free 30-minute discovery call and uncover the best path forward for your business.